VietnameseDOING IS EVERYTHING
BECAUSE COFFEE CAN BE A FORCE FOR GOOD™
CONTINUING TO CARE
For over 30 years, this has guided us in creating shared value for all. There’s a long way to go, but the course has been set.
SUSTAINING
QUALITY
Support 120,000+ farmers through our AAA Sustainable Quality™ Program
BUILDING
RESILIENCE
Maximize AAA farmer livelihoods with partners like Fairtrade
REVIVING
ORIGINS
Restore coffee production in regions where it has disappeared
CARING FOR CLIMATE
Using the power of coffee to regenerate land, help restore ecosystems, and build resilience against climate change
SUSTAINABLE
COFFEE SOURCING
93% sourced via the AAA Sustainable Quality™ Program
AGROFORESTRY
5.2 million+ trees planted with partners such as Pur Projet
CARBON
NEUTRALITY
Committed to making every cup of coffee carbon neutral by end 2022
CARING FOR CIRCULARITY
Committing to circular principles by being mindful of the way we use natural resources
MADE TO
BERECYCLED
Capsule recycling scheme in 59 countries
USING RECYCLED
ALUMINIUM
Capsules made using 80% recycled aluminium.
REDESIGN &
REFURBISHMENT
Machines designed for refurbishment, efficiency of materials and energy use
